MLS SKILLS CHALLENGE 2024

OVERVIEW

AT&T Skills Challenge Hospitality Experience - A standout moment of MLS All-Star Week, KPTR brought the energy front and center with the in-stadium AT&T sponsored Skills Challenge hospitality experience at Lower.com Field, delivering a dynamic, high-impact setting that mirrored the excitement of the televised competition on the pitch.
 

From the moment guests hit the custom ‘blue carpet’ arrival, they were immersed in a premium, high-vibe atmosphere designed to impress. Perched above the action with unbeatable sightlines, the transformed club-level space welcomed AT&T’s top partners, stakeholders, and affiliates into a world where innovation met entertainment.
Across multiple levels, guests explored bold lounge environments, striking lighting, and dramatic large-scale brand moments—all carefully designed to reflect AT&T’s relentless drive for connection, creativity, and cutting-edge fan experiences.

The result? A buzzing, high-touch hospitality hub that brought the thrill of the Skills Challenge to life—seamlessly blending style and substance while supercharging brand presence and leaving guests energized, inspired, and deeply connected to the MLS All-Star spirit.